Marketing Research : (Record no. 3242)

MARC details
000 -LEADER
fixed length control field 00448nam a22001817a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20190818024210.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 190818b ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9789353433291
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83
Item number MAL/M
100 ## - MAIN ENTRY--AUTHOR NAME
Personal name Malhotra K Naresh
100 ## - MAIN ENTRY--AUTHOR NAME
Personal name Dash Satyabhusan
245 ## - TITLE STATEMENT
Title Marketing Research :
Remainder of title An Applied Orientation
250 ## - EDITION STATEMENT
Edition statement 7th
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication Noida
Name of publisher Pearson
Year of publication 2019
300 ## - PHYSICAL DESCRIPTION
Number of Pages xxxiii, 955
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Collection code Home library Current library Shelving location Date acquired Source of acquisition Purchase Price Bill number Full call number Accession Number Print Price Bill Date/Price effective from Koha item type
      Humanities Indian Institute of Technology Tirupati Indian Institute of Technology Tirupati Reference 19/08/2019 The Book Syndicate 613.46 BS/38723 REF 658.83 MalM7 06025 829.00 08/08/2019 Reference
      Humanities Indian Institute of Technology Tirupati Indian Institute of Technology Tirupati General Stacks 19/08/2019 The Book Syndicate 613.46 BS/38723 658.83 MAL/M 06026 829.00 08/08/2019 Books