Strategic Management Concepts and Cases : A Competitive Advantage Approach / Fred R. David & Forest R. David
Publication details: Pearson : Harlow , ©2017.Edition: 16th edDescription: 680pISBN:- 9781292148496
- 658.4012 DavS
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Indian Institute of Technology Tirupati General Stacks | Humanities | 658.4012 DavS (12182) (Browse shelf(Opens below)) | Available | 12182 |
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| 658.4012 AakS11 Strategic Market Management / | 658.4012 BarS (11606) Strategic Management of Research Organizations/ | 658.4012 BRY/C Creating Your Strategic Plan: | 658.4012 DavS (12182) Strategic Management Concepts and Cases : A Competitive Advantage Approach / | 658.4012 LynS9 Strategic Management / | 658.4012 RaoS Strategic Management : Practice and Philosophy for India Inc / | 658.4012 SutS (11607) Strategic Social Media Management : Theory and Practice / |
A Practical, Skills-oriented Approach to Strategic Management
In today’s economy, gaining and sustaining a competitive advantage is harder than ever. Strategic Managementcaptures the complexity of the current business environment and delivers the latest skills and concepts with unrivaled clarity, helping students develop their own cutting-edge strategy through skill-developing exercises. The 16th Edition has been thoroughly updated and revised with current research and concepts. This edition includes 30 new cases and end-of-chapter material, including added exercises and review questions.
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