Ariely, Dan <br/><br/>
Predictably Irrational :   the hidden forces that shape our decisions / 
Dan Ariely 
 - London ;  Harper Collins,  ©2008. 
 - xxii, 280p. 
<br/><br/><label>ISBN: </label>9780007368549 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Decision making<br/>Economics--Psychological aspects<br/>Consumer behavior<br/>Reasoning (Psychology)<br/>Judgment
<br/><br/><label>Dewey Class. No.: </label>153.83  / AriP