000 00919cam a2200217 a 4500
999 _c4177
_d4177
005 20220607125303.0
008 110111s2011 ncua b 000 0 eng
020 _a9781617353604
041 _aeng
082 0 0 _a658.0071
_bADL/C
100 1 _aAdler, Gordon
100 1 _aAmann, Wolfgang.
245 1 0 _aCase Writing for Executive Education :
_ba Survival Guide /
_cGordon Adler and Wolfgang Amann.
260 _aCharlotte, NC :
_bInformation Age Pub.,
_cc2011.
300 _ax, 116 p. :
505 0 _aCase writing essentials -- Key decisions -- Opening and using the window of opportunity -- Managing the data collection process -- Writing and revising the first drafts -- Developing the teaching note -- Teaching the case -- Finalizing the case writing project -- Conclusions.
650 0 _aBusiness education.
650 0 _aExecutives
_xTraining of.
650 0 _aCase method
_xStudy and teaching.
942 _cBK