000 01204 a2200205 4500
005 20251008102806.0
008 251008b |||||||| |||| 00| 0 eng d
020 _a9781292148496
082 _a658.4012
_bDavS
100 _aDavid, Fred R. and David, Forest R.
245 _aStrategic Management Concepts and Cases :
_bA Competitive Advantage Approach /
_cFred R. David & Forest R. David
250 _a16th ed.
260 _bPearson :
_aHarlow ,
_c©2017.
300 _a680p.
520 _aA Practical, Skills-oriented Approach to Strategic Management In today’s economy, gaining and sustaining a competitive advantage is harder than ever. Strategic Managementcaptures the complexity of the current business environment and delivers the latest skills and concepts with unrivaled clarity, helping students develop their own cutting-edge strategy through skill-developing exercises. The 16th Edition has been thoroughly updated and revised with current research and concepts. This edition includes 30 new cases and end-of-chapter material, including added exercises and review questions.
650 _aStrategic planning
650 _aBusiness planning
700 _aDavid, Forest R.
942 _cBK
999 _c6603
_d6603