000			01641 a2200193 4500
005			20251030093744.0
008			250914b |||||||| |||| 00| 0 eng d
020			_a9780367777845
082			_a658.4012 _b BarS
100			_aBarletta, William A
245			_aStrategic Management of Research Organizations/ _cWilliam A.
260			_aBoca Raton: _bCRC Press, _c©2016.
440			_aCRC Focus
520			_aThis entry-level text describes a tested top-down enterprise-wide approach to managing organizations with a predominant portion of their product being scientific or technological research. It focuses on executive performance and strategic forecasting and planning; goal-setting; communications and marketing, and operations management to realize strategic objectives. This book will be of interest to entrepreneurs, established scientists and engineers and to those studying toward an MBA with specialization in research institutions and major research infrastructures, preparing them to move from research or academia into their first managerial position. It also provides valuable advice and guidance for established middle and senior management in established research enterprises. Features: Provides an accessible and easy to follow introduction to strategic management methodologies Explores best practices for communication, marketing, and risk management Discusses workforce management as related to realizing strategic goals and plans
650			_aBUSINESS & ECONOMICS _xHuman Resources & Personnel Management
650			_aBUSINESS & ECONOMICS _xManagement Science
650			_aStrategic planning.
942			_cBK
999			_c6862 _d6862