Introduction

How to Use This Book

Definitions

Attributes of Social Entrepreneurship　

Social Entrepreneurship as a Path to Sustainable Development

Institutions Supporting Social Entrepreneurs

Case Study: Practicing Extrapreneurship through Collaborative Jujitsu

Next Steps

Chapter Assignment

Notes

1 Researching Your Topic

Understanding a Social Challenge

Data is Power

Approaching Your Research

Diving into Research: Identifying Your Challenge

Diving into Action: Characterizing Your Challenge

Tracking and Interpreting Your Investigation

Case Study: Health Leads

Next Steps

Chapter Assignment

Notes

2 Talking to People

Understanding the Lived Experience

What Is a Community?

Knowledge Equity　

Stakeholder Analysis

Community-Driven Research　

Reaching Out to People

After You Talk to People: Piecing It Together

Case Study: Ciudad Saludable

Next Steps

Chapter Assignment

Notes

3 Designing a Solution

Innovation and Design Thinking　

A Design Process to Try　

During and After the Design Process

Tools for Testing and Refining Your Social Impact Idea

Beyond Design　

Incremental Innovation and Disruptive Innovation　

Case Study: Hippocampus Learning Centers　

Next Steps

Chapter Assignment

Notes

4 Developing Your Idea Further

Getting Your Idea Out There

Articulating Vision, Mission, and Values

How It Works

Evaluating Your Idea

Case Study: Daily Table　

Next Steps

Chapter Assignment

Notes

5 Measuring Outcomes

Social Outcomes versus Social Impact

Thinking about Your Success Metrics

Challenges and Best Practices in Measuring Social Outcomes

Building Systems for Data Collection and Analysis　

Do's and Don’ts of Success Metrics　

Case Study: Soufra

Next Steps

Chapter Assignment

Notes

6 Ensuring Financial Viability

Sources of Revenue

Payment Models

Distribution Models　

Operational Efficiency across Delivery Models

Financial Forecasting

Case Study: Aravind Eye Care Systems

Next Steps

Chapter Assignment

Notes

7 Funding Your Endeavor

Overview of the Social Investing Spectrum

Sources of Funding

Financial Vehicles

Evolution of Social Investment

Finding the Right Fit at Different Stages of Your Endeavor

Nonfinancial Support

Creating Your Resource Dashboard

Next Steps

Chapter Assignment

Notes

8 Structuring as an Organization

People

Process

Governance

Legal Structure

Considerations for Growth

Next Steps

Chapter Assignment

Notes

9 Pitching and Communications Strategy

Packaging and Pitching Your Business Plan　

Building a Communications Plan　

Evaluating Your Communications

Next Steps

Chapter Assignment

Notes

10 Expanding Your Reach

Thinking beyond Your Endeavor

Case Study: Catalyst 2030

Handing Off

Chapter Summary

Chapter Assignment

Notes

　

Social Entrepreneurship provides a 10-stage framework for building impactful ventures within and across new and existing organizations. The book summarizes the basic steps and tools needed to understand a social or environmental challenge of your choice, develop potential solutions, build a business model, measure outcomes, and grow your impact. This fully updated second edition builds on the concepts and tools introduced previously, broadening the scope to those working or preparing to work in organizations globally. Concepts addressed include intrapreneurship and, for the first time, extrapreneurship, which considers innovating across organizations to achieve collective impact. Featuring international case studies and interviews with leaders in the field, this comprehensive guide spans multiple sectors, including health, the environment, education, agriculture, commerce, finance, and retail. Summaries, exercises, and key learning points help to aid and cement learning. A widely regarded and valuable text, Social Entrepreneurship should be core reading for advanced undergraduate and postgraduate students studying entrepreneurship and social entrepreneurship. The book’s applied 10-stage approach will also be valuable for those in executive education as well as professionals and entrepreneurs looking to equip themselves with the tools needed to succeed in social change.